Meet Brad Seagrott,
Chief Executive Officer
Every Friday afternoon, Brad clocks off and hits the road. Four hours west, straight to the cattle farm he and his wife run.
Fencing, moving stock, fixing whatever needs doing. It might not sound like rest, but for Brad, it’s where he feels most at home.
“It doesn’t feel like work when it’s something you care about,” Brad said.
That same mindset shapes how Brad leads Regional Workforce Management (RWM). As Chief Executive Officer for nearly a decade, he’s practical, people focused and always willing to get stuck in.
How Brad started with RWM
Before joining Regional Workforce Management, Brad worked in HR and leadership roles for more than a decade, including time with another food and meat processing company. Back then, RWM was still a small labour hire group known as FIP Group, growing into what would eventually be backed by PeopleIN.
“When I came onboard, the PALM scheme wasn’t even part of the business yet,” Brad said. “But I already knew the value a program like that could bring. I understood the sector. I knew we could do more.”
What drew him in was the chance to build something meaningful, a business that’s Australian owned, regionally connected and focused on giving people a fair go. Brad brought with him deep industry experience and a belief that workforce management should focus on people, not just placements.
“It’s about creating opportunity and improving the culture and experience for our workers. That’s where long-term results come from.”
Living the work, not just leading it
He and his wife own a cattle farm and two butcher shops, Family Farm Meat Market. The farm was bought in 2015, what Brad calls a “random idea”, but it’s become central to how he operates. Most weekends, he’s out there working the property, often with help from his dad who’s now retired.
The farm gives him real insight into agribusiness, the long hours, workforce challenges and the daily decisions that don’t stop when you’re short staffed.
“I know what it’s like when someone doesn’t turn up, that pressure gives you a perspective that’s hard to teach,” Brad said.
That experience shapes how Brad leads RWM, bringing firsthand awareness of the industry into every decision. It’s helped build a team of 170+ staff who understand the work on the ground and what’s needed to support it. When RWM places a worker, they’re not just filling a crucial role, they’re finding someone who fits the reality of the job and the people behind it.
Client challenge
Workforce gaps in skilled trades continue to be a major challenge, however, international talent is helping RWM to bridge this gap. One of our clients in the manufacturing sector needed a skilled boilermaker for a long-term role but struggled to find local talent.
What we did
To bridge this gap, we leveraged our international recruitment expertise to connect our client in Victoria with highly skilled boilermakers from overseas to address critical workforce shortages. Lewis and Abel, who joined us from South Africa on three year visas are now contributing their expertise to keep manufacturing operations productive and competitive. We identified talented individuals like Lewis and Abel, facilitated their relocation, and ensured their transition to Australia was seamless.
We provided end-to-end support, from initial recruitment to onboarding, including:
- Comprehensive recruitment: Our process involved conducting in-depth skill assessments and ensuring compliance with visa applications, all tailored to meet the specific needs of the client. This enabled them to access highly skilled tradespeople from across the globe, effectively addressing skill shortages.
- Relocation and mobilisation: Our team handled all the logistics, from coordinating flights to ensuring safe, efficient travel to the worksite. We arranged airport pickups, transport to accommodation, and supported the workers with settling into their new roles, providing a smooth transition for Lewis and Abel’s new international hires.
- Onboarding: We assisted with essential services like opening bank accounts, setting up SIM cards, and completing health checks. Plus, with our 24/7 pastoral care support, we ensured the workers' emotional and cultural well-being, helping them feel welcomed and supported both on-site and off-site
By facilitating a smooth transition, we helped our client secure the skilled workforce needed to maintain efficiency and drive business success.
Solutions delivered
RWM not only helped our client to fill critical skills gaps but also ensureed Lewis and Abel had the support they needed to settle into their new roles – and a new country. Our approach provided a smooth transition for both the business and the workers joining it. Here’s how we made it happen:
- Housing: Upon arrival, both workers were provided with employer-arranged shared accommodation, giving them the time to find a suitable apartment to move into near their work.
- Setting up essentials: Both workers received support with bank accounts, SIM card setups, tax file numbers, and other key services to ensure they were set up and could settle in quickly.
- Community integration: Lewis and Abel quickly acclimated, with Lewis arriving 2 weeks earlier, learning the ropes of Melbourne and then guiding Abel through the adjustment process when he arrived, helping him settle into Melbourne.
- Personalised support: Lewis purchased a car when he arrived in Melbourne, and then spent time introducing Abel to the city when he arrived, further strengthening their friendship and easing the transition.
Impact and results
Both Lewis and Abel have become integral to the client’s operations, contributing their trade expertise to an exciting new project. Their skills have ensured that manufacturing deadlines are met, client expectations are exceeded, and operations remain ahead of schedule.
Their journey highlights RWM’s broader mission: empowering skilled international workers to build futures in Australia while addressing critical skills shortages for clients.
As Lewis reflected, “RWM really looked after us. They arranged our flights, picked us up at the airport, and made sure we had everything we needed, like setting up a bank account and a SIM card.”
The ultimate goal for both workers is to reunite with their families in Australiar, made possible by the opportunities and support provided by RWM.
Looking ahead
By bringing international talent to Australia, RWM continues to solve the challenge of finding skilled tradespeople, helping clients like ours maintain productivity and competitiveness.
If you're facing a shortage of skilled tradespeople, RWM is here to help. Contact us today or reach out to our Recruitment Operations Manager, Maike Holland, at MHolland@fipgroup.com.au, to discuss how we can support your workforce needs.
The PALM scheme difference
Brad’s leadership has shaped how RWM approaches the PALM scheme, as a workforce solution and as a shared commitment to getting it right for both workers and employers.
“We knew it would be meaningful,” he says. “But we didn’t realise just how much it would change us.”
Today, with more than 10,000 PALM workers placed, the program is a core part of RWM’s operations, supported by a structure designed to set workers and employers up for success.
“We’ve got some of the most experienced people in safety and welfare. Our team don’t only supporting workers on the job, they’re backing them in life too. It’s 24/7 care that starts before they even leave home. We help with housing, transport, settling in, building community, all of it. The teams make sure they feel safe, supported and ready to build a life here.”
What clients actually value
Ask Brad what sets RWM apart and he won’t start with recruitment processes or stats.
“It’s the relationships,” Brad said. “Our clients know we show up. We understand their world, we find the right people and we back them to stay.”
The team’s structure is designed to match workers with the right hosts and provide ongoing support that sets everyone up for success.
“Our clients’ businesses revolve around production and output, but their greatest asset will always be their people,” Brad said. “We take the time to understand who workers are and how their culture connects with ours, because that’s what builds stronger partnerships and lasting impact.”
He credits the team for bringing that to life through RWM’s leading 24/7 pastoral care model, delivered by Cultural Welfare Officers, Welfare and Wellbeing Site Team and cultural leaders who support workers outside of the job.
“When teams feel supported, they settle in better, contribute more and grow. That’s what makes the difference.”
Client challenge
Workforce gaps in skilled trades continue to be a major challenge, however, international talent is helping RWM to bridge this gap. One of our clients in the manufacturing sector needed a skilled boilermaker for a long-term role but struggled to find local talent.
What we did
To bridge this gap, we leveraged our international recruitment expertise to connect our client in Victoria with highly skilled boilermakers from overseas to address critical workforce shortages. Lewis and Abel, who joined us from South Africa on three year visas are now contributing their expertise to keep manufacturing operations productive and competitive. We identified talented individuals like Lewis and Abel, facilitated their relocation, and ensured their transition to Australia was seamless.
We provided end-to-end support, from initial recruitment to onboarding, including:
- Comprehensive recruitment: Our process involved conducting in-depth skill assessments and ensuring compliance with visa applications, all tailored to meet the specific needs of the client. This enabled them to access highly skilled tradespeople from across the globe, effectively addressing skill shortages.
- Relocation and mobilisation: Our team handled all the logistics, from coordinating flights to ensuring safe, efficient travel to the worksite. We arranged airport pickups, transport to accommodation, and supported the workers with settling into their new roles, providing a smooth transition for Lewis and Abel’s new international hires.
- Onboarding: We assisted with essential services like opening bank accounts, setting up SIM cards, and completing health checks. Plus, with our 24/7 pastoral care support, we ensured the workers' emotional and cultural well-being, helping them feel welcomed and supported both on-site and off-site
By facilitating a smooth transition, we helped our client secure the skilled workforce needed to maintain efficiency and drive business success.
Solutions delivered
RWM not only helped our client to fill critical skills gaps but also ensureed Lewis and Abel had the support they needed to settle into their new roles – and a new country. Our approach provided a smooth transition for both the business and the workers joining it. Here’s how we made it happen:
- Housing: Upon arrival, both workers were provided with employer-arranged shared accommodation, giving them the time to find a suitable apartment to move into near their work.
- Setting up essentials: Both workers received support with bank accounts, SIM card setups, tax file numbers, and other key services to ensure they were set up and could settle in quickly.
- Community integration: Lewis and Abel quickly acclimated, with Lewis arriving 2 weeks earlier, learning the ropes of Melbourne and then guiding Abel through the adjustment process when he arrived, helping him settle into Melbourne.
- Personalised support: Lewis purchased a car when he arrived in Melbourne, and then spent time introducing Abel to the city when he arrived, further strengthening their friendship and easing the transition.
Impact and results
Both Lewis and Abel have become integral to the client’s operations, contributing their trade expertise to an exciting new project. Their skills have ensured that manufacturing deadlines are met, client expectations are exceeded, and operations remain ahead of schedule.
Their journey highlights RWM’s broader mission: empowering skilled international workers to build futures in Australia while addressing critical skills shortages for clients.
As Lewis reflected, “RWM really looked after us. They arranged our flights, picked us up at the airport, and made sure we had everything we needed, like setting up a bank account and a SIM card.”
The ultimate goal for both workers is to reunite with their families in Australiar, made possible by the opportunities and support provided by RWM.
Looking ahead
By bringing international talent to Australia, RWM continues to solve the challenge of finding skilled tradespeople, helping clients like ours maintain productivity and competitiveness.
If you're facing a shortage of skilled tradespeople, RWM is here to help. Contact us today or reach out to our Recruitment Operations Manager, Maike Holland, at MHolland@fipgroup.com.au, to discuss how we can support your workforce needs.
Bridging the skilled trades gap with international talent
Client challenge
Workforce gaps in skilled trades continue to be a major challenge, however, international talent is helping RWM to bridge this gap. One of our clients in the manufacturing sector needed a skilled boilermaker for a long-term role but struggled to find local talent.
What we did
To bridge this gap, we leveraged our international recruitment expertise to connect our client in Victoria with highly skilled boilermakers from overseas to address critical workforce shortages. Lewis and Abel, who joined us from South Africa on three year visas are now contributing their expertise to keep manufacturing operations productive and competitive. We identified talented individuals like Lewis and Abel, facilitated their relocation, and ensured their transition to Australia was seamless.
We provided end-to-end support, from initial recruitment to onboarding, including:
- Comprehensive recruitment: Our process involved conducting in-depth skill assessments and ensuring compliance with visa applications, all tailored to meet the specific needs of the client. This enabled them to access highly skilled tradespeople from across the globe, effectively addressing skill shortages.
- Relocation and mobilisation: Our team handled all the logistics, from coordinating flights to ensuring safe, efficient travel to the worksite. We arranged airport pickups, transport to accommodation, and supported the workers with settling into their new roles, providing a smooth transition for Lewis and Abel’s new international hires.
- Onboarding: We assisted with essential services like opening bank accounts, setting up SIM cards, and completing health checks. Plus, with our 24/7 pastoral care support, we ensured the workers' emotional and cultural well-being, helping them feel welcomed and supported both on-site and off-site
By facilitating a smooth transition, we helped our client secure the skilled workforce needed to maintain efficiency and drive business success.
Solutions delivered
RWM not only helped our client to fill critical skills gaps but also ensureed Lewis and Abel had the support they needed to settle into their new roles – and a new country. Our approach provided a smooth transition for both the business and the workers joining it. Here’s how we made it happen:
- Housing: Upon arrival, both workers were provided with employer-arranged shared accommodation, giving them the time to find a suitable apartment to move into near their work.
- Setting up essentials: Both workers received support with bank accounts, SIM card setups, tax file numbers, and other key services to ensure they were set up and could settle in quickly.
- Community integration: Lewis and Abel quickly acclimated, with Lewis arriving 2 weeks earlier, learning the ropes of Melbourne and then guiding Abel through the adjustment process when he arrived, helping him settle into Melbourne.
- Personalised support: Lewis purchased a car when he arrived in Melbourne, and then spent time introducing Abel to the city when he arrived, further strengthening their friendship and easing the transition.
Impact and results
Both Lewis and Abel have become integral to the client’s operations, contributing their trade expertise to an exciting new project. Their skills have ensured that manufacturing deadlines are met, client expectations are exceeded, and operations remain ahead of schedule.
Their journey highlights RWM’s broader mission: empowering skilled international workers to build futures in Australia while addressing critical skills shortages for clients.
As Lewis reflected, “RWM really looked after us. They arranged our flights, picked us up at the airport, and made sure we had everything we needed, like setting up a bank account and a SIM card.”
The ultimate goal for both workers is to reunite with their families in Australiar, made possible by the opportunities and support provided by RWM.
Looking ahead
By bringing international talent to Australia, RWM continues to solve the challenge of finding skilled tradespeople, helping clients like ours maintain productivity and competitiveness.
If you're facing a shortage of skilled tradespeople, RWM is here to help. Contact us today or reach out to our Recruitment Operations Manager, Maike Holland, at MHolland@fipgroup.com.au, to discuss how we can support your workforce needs.
Client challenge
Workforce gaps in skilled trades continue to be a major challenge, however, international talent is helping RWM to bridge this gap. One of our clients in the manufacturing sector needed a skilled boilermaker for a long-term role but struggled to find local talent.
What we did
To bridge this gap, we leveraged our international recruitment expertise to connect our client in Victoria with highly skilled boilermakers from overseas to address critical workforce shortages. Lewis and Abel, who joined us from South Africa on three year visas are now contributing their expertise to keep manufacturing operations productive and competitive. We identified talented individuals like Lewis and Abel, facilitated their relocation, and ensured their transition to Australia was seamless.
We provided end-to-end support, from initial recruitment to onboarding, including:
- Comprehensive recruitment: Our process involved conducting in-depth skill assessments and ensuring compliance with visa applications, all tailored to meet the specific needs of the client. This enabled them to access highly skilled tradespeople from across the globe, effectively addressing skill shortages.
- Relocation and mobilisation: Our team handled all the logistics, from coordinating flights to ensuring safe, efficient travel to the worksite. We arranged airport pickups, transport to accommodation, and supported the workers with settling into their new roles, providing a smooth transition for Lewis and Abel’s new international hires.
- Onboarding: We assisted with essential services like opening bank accounts, setting up SIM cards, and completing health checks. Plus, with our 24/7 pastoral care support, we ensured the workers' emotional and cultural well-being, helping them feel welcomed and supported both on-site and off-site
By facilitating a smooth transition, we helped our client secure the skilled workforce needed to maintain efficiency and drive business success.
Solutions delivered
RWM not only helped our client to fill critical skills gaps but also ensureed Lewis and Abel had the support they needed to settle into their new roles – and a new country. Our approach provided a smooth transition for both the business and the workers joining it. Here’s how we made it happen:
- Housing: Upon arrival, both workers were provided with employer-arranged shared accommodation, giving them the time to find a suitable apartment to move into near their work.
- Setting up essentials: Both workers received support with bank accounts, SIM card setups, tax file numbers, and other key services to ensure they were set up and could settle in quickly.
- Community integration: Lewis and Abel quickly acclimated, with Lewis arriving 2 weeks earlier, learning the ropes of Melbourne and then guiding Abel through the adjustment process when he arrived, helping him settle into Melbourne.
- Personalised support: Lewis purchased a car when he arrived in Melbourne, and then spent time introducing Abel to the city when he arrived, further strengthening their friendship and easing the transition.
Impact and results
Both Lewis and Abel have become integral to the client’s operations, contributing their trade expertise to an exciting new project. Their skills have ensured that manufacturing deadlines are met, client expectations are exceeded, and operations remain ahead of schedule.
Their journey highlights RWM’s broader mission: empowering skilled international workers to build futures in Australia while addressing critical skills shortages for clients.
As Lewis reflected, “RWM really looked after us. They arranged our flights, picked us up at the airport, and made sure we had everything we needed, like setting up a bank account and a SIM card.”
The ultimate goal for both workers is to reunite with their families in Australiar, made possible by the opportunities and support provided by RWM.
Looking ahead
By bringing international talent to Australia, RWM continues to solve the challenge of finding skilled tradespeople, helping clients like ours maintain productivity and competitiveness.
If you're facing a shortage of skilled tradespeople, RWM is here to help. Contact us today or reach out to our Recruitment Operations Manager, Maike Holland, at MHolland@fipgroup.com.au, to discuss how we can support your workforce needs.
